Why was my sticker compressed by WeChat anyway?

The platform re-encodes uploads to its own budget. A lean source (240×240, under 1 MB) passes through with minimal additional damage.

Transparent background possible?

Yes — GIF supports binary transparency. Source footage needs a clean background or chroma-key work first; solid-color backgrounds can be keyed locally.

Platform rules 5 min read

Making WeChat Stickers: Size Limits, Dimensions and the GIF Workflow

WeChat personal stickers want square-ish small GIFs — 240×240 is the classic sweet spot, and staying under ~1 MB keeps sending instant. Every step, from clip to compliant file, runs locally.

The workflow

Pick 2–4 seconds of footage with one clear beat — stickers read as gestures, not scenes.
Crop square around the subject; 240×240 output.
12 fps and ~15 frames total keeps size trivially inside limits.
Palette 128 colors is enough for most footage; dithering hides banding if needed.

Sticker-specific tips

White or transparent edges read best in chat bubbles. Export with a final visual check at actual size — stickers are judged at 120 px on screen, so tiny details vanish and bold motion wins.